At the Marketing 2.0 Conference, visionary leaders will take the stage to brainstorm on crucial topics, shed light on recent developments, and solutions to present-day marketing challenges that can power exceptional business growth. We will bring together some of the most brilliant innovators, digital marketers, data scientists, and technologists who will speak on the effective deployment of MarTech, content strategy, ways to drive customer engagement, impactful traditional advertising, marketing optimization, and much more. After this, let off steam by participating in our networking sessions.

8:00 AM 8:00 AM - 9:15 AM

Registration, Morning Coffee, And Refreshments

9:15 AM 9:15 AM - 9:30 AM

Opening Note — Marketing 2.0 Conference Dubai, 2024

9:30 AM 9:30 AM - 10:20 AM

Panel Discussion: Merging Compassion And Commerce: Purpose-Driven Marketing Transforms Brands

10:20 AM 10:20 AM - 10:50 AM

Keynote: TBD

10:50 AM 10:50 AM - 11:40 AM

Panel Discussion: Embracing Agility: How Marketing Adapts To The Dynamic Go-To-Market Environment

11:40 AM 11:40 AM - 12:10 PM

Recognition Session

12:10 PM 12:10 PM - 1:30 PM

Lunch And Networking

1:30 PM 1:30 PM - 2:00 PM

Keynote: TBD

2:00 PM 2:00 PM - 2:40 PM

Fireside Chat: Pitching For The Stars: How To Create An Impactful Agency Pitch Deck To Land Your Dream Clients

2:40 PM 2:40 PM - 3:25 PM

Panel Discussion: Avoiding Brand Fails: Lessons Learned From Infamous Branding Blunders

3:25 PM 3:25 PM - 4:10 PM

Panel Discussion: Mentorship And Support: Nurturing Future Women Marketers

4:10 PM 4:10 PM - 4:50 PM

Fireside Chat: The Art Of Storyselling: Building Compelling Ads That Keep Audiences Hooked

4:50 PM 4:50 PM - 5:20 PM

Recognition Session

5:20 PM 5:20 PM - 6:00 PM

Networking Hour

8:00 AM 8:00 AM - 9:00 AM

Registration, Morning Coffee, And Refreshments

9:00 AM 9:00 AM - 9:50 AM

Panel Discussion: Psychographic Segmentation: Unlocking Deep Insights Into The Motivations And Behaviors Of Your Buyers

9:50 AM 9:50 AM - 10:20 AM

Keynote: TBD

10:20 AM 10:20 AM - 11:10 AM

Panel Discussion: Finding The Right Fit: Choosing The Best Marketing Automation Tools For Your Business

11:10 AM 11:10 AM - 12:00 PM

Panel Discussion: The Role Of Human Expertise: Balancing AI Automation With SEO Strategy

12:00 PM 12:00 PM - 12:30 PM

Recognition Session

12:30 PM 12:30 PM - 1:30 PM

Lunch & Networking

1:30 PM 1:30 PM - 2:00 PM

Keynote: TBD

2:00 PM 2:00 PM - 2:40 PM

Fireside Chat: From Mediocre To Masterpiece: Strategies For Elevating Content Quality And Impact

2:40 PM 2:40 PM - 3:25 PM

Panel Discussion: Creating An Innovation Ecosystem: Cultivating A Culture Of Early Adoption In Marketing Agencies

3:25 PM 3:25 PM - 4:10 PM

Panel Discussion: The Rise Of Experiential Marketing: Embracing New Realities

4:10 PM 4:10 PM - 4:50 PM

Fireside Chat: Stereotypes Unwrapped: Challenging Sexist Portrayals In Advertising

4:50 PM 4:50 PM - 5:20 PM

Recognition Session

5:20 PM5:20 PM - 6:00 PM

Networking Hour

8:00 AM 8:00 AM - 9:00 AM

Registration, Morning Coffee, And Refreshments

9:00 AM 9:00 AM - 9:50 AM

Panel Discussion: Walking The Tightrope: Balancing Innovation And Brand Heritage For Competitive tage

9:50 AM 9:50 AM - 10:20 AM

Keynote: TBD

10:20 AM 10:20 AM - 11:10 AM

Fireside Chat: Leveraging Influencer Secrets To Drive Brand Expansion

11:10 AM 11:10 AM - 12:00 PM

Panel Discussion: Body Positivity In Advertising: Challenging Conventional Beauty Norms

12:00 PM 12:00 PM - 12:30 PM

Recognition Session

12:30 PM 12:30 PM - 1:30 PM

Lunch And Networking

1:30 PM 1:30 PM - 2:20 PM

Fireside Chat: How To Be A Content Marketer In A World Where Everyone Thinks They Can Write

2:20 PM 2:20 PM - 3:10 PM

Panel Discussion: Cracking The Code: Secrets To Recruiting And Retaining A-Player Marketers In A Competitive Landscape

3:10 PM 3:10 PM - 4:00 PM

Panel Discussion: From Offline To Online: Successfully Transferring Your Brand Identity

4:00 PM 4:00 PM - 4:50 PM

Panel Discussion: Beyond Mentions: Uncovering Hidden Sentiments Through Social Listening

4:50 PM 4:50 PM - 5:20 PM

Vote Of Thanks